Digital Marketing Trends for 2022

With Facebook as the words No.1 social network with 2.9 billion active users. Facebook offers a more intimate type of connected experiences. Using these could help your business do well and if you want to be successful in using the digital marketing trends in 2022 then you’ll be wise to use these to help build trust and relationships within your audience.

• Facebook Groups– The ability to build your audience through a Facebook page. These groups are controlled by admins, and you can now make subgroups, both free and paid, as well as shops for merchandise, fundraisers and much more admin features like a host.
• Live Audio Rooms– This is an advantage in Facebook groups to connect more intimately with its members. It is also easy for you as you don’t have to get ‘camera ready!’
• Facebook Live– Livestreaming is a very powerful and useful tool to have to connect with your users. You can answer comments and questions and I make you feel more connected and relatable to your audience. It gives you the opportunity to connect with your followers in real time.

Reels are also another feature that Facebook is using so take full advantage of this as it is proven to boost your engagement organically.